Web Design & Digital Marketing
Yonge Eglinton Dental
Healthcare / Dental · Toronto, ON
735+
New Patient Leads (12 Months)
61
Average Leads Per Month
7x More
Leads vs Other Channels
#1
Core Local Keyword Rankings
Overview
We've worked with Yonge Eglinton Dental since 2019. They first came to us after slipping from #1 to #2 for their core local searches. That sounds minor, but the top organic result earns roughly double the clicks of the second, so at #2 they were quietly losing a large share of the patients searching for them. We restored their #1 ranking through SEO, and as the partnership grew we rebuilt their dated, non-mobile-friendly site from the ground up: modern, responsive, and built around appointment booking, with SEO infrastructure and conversion tracking baked in. Today they rank #1 across their core local keywords, organic search out-delivers every other channel 7x over, and the website turns that demand into a steady stream of new patient bookings.
The Challenge
The practice had slipped from #1 to #2 for their core local searches. Because the top result earns roughly double the clicks of the second, that slip was quietly costing them a large share of nearby patients. Their website was also dated and non-mobile-friendly: it buried their services, lacked proper analytics, and gave patients no clear way to book.
Our Solution
We started by restoring their #1 ranking through SEO, winning back the click share they had lost. As the relationship grew, we rebuilt their site from the ground up with a modern, responsive design optimized for appointment booking, service page and FAQ optimization, friction-reducing CTAs, and conversion tracking across every key page, so the traffic their rankings earn actually converts into booked appointments.
Results
The practice ranks #1 across their core local keywords, and organic search now delivers 7x more leads than any other channel. The website is what converts that demand: in 12 months it turned visitors into over 735 new patient leads, around 61 every month.
I have been working with CSP Marketing Solutions for several years and I am very pleased. They are extremely responsive and dedicated.
Dr. Randy Fisher
Dentist, Yonge Eglinton Dental
Toronto
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