Web Design & Digital Marketing
Yonge Eglinton Dental
Healthcare / Dental · Toronto, ON
735+
New Patient Leads (12 Months)
61
Average Leads Per Month
7x More
Leads vs Other Channels
#1
Core Local Keyword Rankings
Overview
We've worked with Yonge Eglinton Dental since 2019. They first came to us after slipping from #1 to #2 for their core local searches. That sounds minor, but the top organic result earns roughly double the clicks of the second, so at #2 they were quietly losing a large share of the patients searching for them. We restored their #1 ranking through SEO, and as the partnership grew we rebuilt their dated, non-mobile-friendly site from the ground up, making it modern, responsive, and built around appointment booking, with SEO infrastructure and conversion tracking baked in. Today they rank #1 across their core local keywords, organic search out-delivers every other channel 7x over, and the website turns that demand into a steady stream of new patient bookings.
The Challenge
The practice had slipped from #1 to #2 for their core local searches. Because the top result earns roughly double the clicks of the second, that slip was quietly costing them a large share of nearby patients. Their website was also dated and non-mobile-friendly. It buried their services, lacked proper analytics, and gave patients no clear way to book.
Our Solution
We started by restoring their #1 ranking through SEO, winning back the click share they had lost. As the relationship grew, we rebuilt their site from the ground up with a modern, responsive design optimized for appointment booking, service page and FAQ optimization, friction-reducing CTAs, and conversion tracking across every key page, so the traffic their rankings earn actually converts into booked appointments.
Results
In 12 months the website turned visitors into over 735 new patient leads, around 61 every month. The practice ranks #1 across their core local keywords, and organic search now delivers 7x more leads than any other channel.
I have been working with CSP Marketing Solutions for several years and I am very pleased. They are extremely responsive and dedicated.
Dr. Randy Fisher
Dentist, Yonge Eglinton Dental
Toronto
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