Custom WordPress & E-Commerce
SOS First Aid & Safety Training
Safety Training & Education · Oakville, ON
40+
Course Types
8
Training Locations
PayPal
Payment Integration
Custom WP
Platform
Overview
SOS First Aid is one of Ontario's top Canadian Red Cross training partners, offering first aid, CPR, and workplace safety courses across Southern Ontario, and they run a large operation: dozens of course types, multiple locations, and thousands of students a year. They needed far more than a brochure site. We built a custom WordPress theme around Event Espresso to turn the site into a complete booking and e-commerce platform, where students browse courses by type, location, and date, register online, and pay through PayPal. The build includes seat management, wait lists for full classes, a dynamic course calendar, and a clean layout that organizes their large catalogue of in-person, blended, and online programs. It now handles their entire registration workflow online and scales as they add new courses, locations, and instructors.
The Challenge
SOS First Aid runs a massive training operation with dozens of course types, multiple locations, and thousands of students each year. They needed more than a brochure site. The platform had to handle online course registration with seat management and wait lists, process payments through PayPal, display a dynamic course calendar, and organize a large catalogue of in-person, blended, and online training programs.
Our Solution
We built a custom WordPress theme designed around Event Espresso, giving them a complete e-commerce platform for course registration. Students can browse courses by type, location, and date, register online, and pay via PayPal. The site includes wait list functionality for full classes, social sharing for events, and a clean layout that organizes their extensive course catalogue into logical categories.
Results
SOS First Aid now has a professional booking platform that handles their entire course registration workflow online. The site organizes dozens of course types across multiple locations and gives students a clear path from browsing to payment. The platform scales with their business as they add new courses, locations, and instructors.

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