Overview
Kairi Marketing is a fractional CMO and digital marketing firm in Hamilton, founded by Maria Lee Fook. She needed a WordPress website that clearly presented her service tiers, from project-based work to retainer packages and fractional CMO engagements, and made it easy for prospective clients to book a discovery call. We built the site and optimized her Google Business Profile to strengthen her local presence.
The Challenge
Maria had built a strong reputation through direct relationships and referrals, but her online presence didn't reflect the depth of her marketing expertise. She needed a site that organized multiple service tiers with transparent pricing, spoke to both nonprofits and small businesses, and positioned her fractional CMO offering as a distinct, high-value service. Her Google Business Profile also needed attention to improve her visibility in Hamilton.
Our Solution
We designed and built the site on WordPress, creating dedicated pages for her a la carte services, retainer packages, and fractional CMO engagements, each with clear pricing and descriptions of what's included. We structured the site to guide visitors from understanding her services to booking a discovery call. We also optimized her Google Business Profile with accurate categories, services, and business information to improve her local search presence.
Results
Kairi Marketing now has a professional website that clearly communicates the value of each service tier and gives prospective clients a straightforward path from browsing to booking. The site reflects Maria's expertise and makes it easy for businesses and nonprofits to understand exactly how she can help.
Let's Talk About What's Actually Holding Your Business Back.
Book a free introductory call. We'll dig into what's working, what's not, and show you exactly how we'd approach it.