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Web Design & WordPress Training

BGC Thunder Bay

Non-Profit / Youth Services · Thunder Bay, ON

BGC Thunder Bay

15+

Programs Listed

Self-Serve

Content Management

Mailchimp

Email Marketing

WordPress

Platform

Overview

BGC Thunder Bay has been serving children and youth aged 4 to 18 in Thunder Bay for over 50 years, offering recreational, educational, nutritional, and leadership programming. They needed a website that reflected the scope of what they do and that their team could manage on their own. We built the site on WordPress with Elementor and trained their staff on both WordPress content management and Mailchimp for community newsletters.

The Challenge

BGC Thunder Bay runs a wide range of programs out of their Windsor Unit facility, from after-school care and summer camps to cooking classes, PA day programs, and a supper club. They needed a site that organized all of this clearly for parents, made membership registration straightforward, and promoted volunteer and donation opportunities. Most importantly, it had to be manageable by their small team without relying on a developer for every update.

Our Solution

We designed and built the site on WordPress with Elementor, creating dedicated pages for each program area, membership registration, volunteer opportunities, birthday party bookings, and donation options. The site is structured so parents can quickly find the information they need, from program schedules to safe arrival details. We then trained the BGC team on how to manage the site themselves, from updating program information to publishing news posts. We also set up Mailchimp and trained staff on how to create and send newsletters to keep their community informed about upcoming programs and events.

Results

BGC Thunder Bay now has a professional website that clearly communicates their programs and services to the community. Their team manages all content independently, publishing news updates, program changes, and event information without developer involvement. The Mailchimp integration gives them a direct line to families, keeping the community engaged with regular newsletters about upcoming programs and opportunities.

Marketing Team Collaboration

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